Radical Technologies
ORACLE EBS
★★★★★
(2,095 ratings)  50,000+ Student

Marketing and Sales

Marketing and Sales are two distinct but closely related functions within an organization that play a critical role in driving business growth, revenue generation, and customer engagement. In summary, Marketing focuses on creating demand and raising awareness, while Sales focuses on converting that demand into revenue. Both functions are integral to a company’s overall growth and success, and they often work hand in hand to drive business outcomes.

RT
Radical Technologies
50,000+ English 60 hours Weekdays / Weekends Classroom / Online / Corporate
Online / Classroom

Marketing and Sales

IT Training Programme

Duration 60 hours
Batch Type Weekdays / Weekends
Mode of Training Classroom / Online / Corporate
Locations Pune, Bangalore, Kochi
Language English
Certification Globally Recognized
Call Now

100% placement assistance

Enquire Now

Get course fees, batch dates & a callback

We never share your details.

What you'll learn

Understand core concepts and architecture from the ground up
Get hands-on with the tools used by working professionals
Build real-world projects you can add to your portfolio
Learn industry best practices and coding standards
Practice with real datasets and real-world scenarios
Prepare for certification and technical interviews
Work on collaborative, team-based exercises
Apply performance tuning and optimization techniques
Understand how the technology fits into a larger ecosystem
Complete assignments reviewed by mentors

Programme Overview

10 sections covering the complete curriculum — a single, progressive learning arc.

60 hours
Training Duration
10
Core Modules
31
Total Lessons
4.9
Average Rating
50K+
Students Trained
01

Foundations & Core Concepts

Get hands-on with the fundamentals and architecture — the building blocks for everything that follows.

Fundamentals Architecture Setup
02

Hands-On Practical Training

Work through real exercises and assignments designed to mirror what you will do on the job.

Practicals Assignments Labs
03

Real-World Projects

Apply what you have learned to end-to-end projects that go straight into your portfolio.

Projects Portfolio Case Studies
04

Advanced Techniques

Go beyond the basics with advanced concepts, integrations and production-grade practices.

Advanced Integration Best Practices
05

Ecosystem Integration

Understand how this technology connects with the broader tools and platforms used in the industry.

Ecosystem Tools Platforms
06

Performance & Interview Prep

Master optimization techniques and prepare for the technical interview questions employers actually ask.

Optimization Interview Prep Certification

Who is this programme for?

Whether you're already writing code, working with data, or supporting applications today — this programme is built to take you into a ORACLE EBS role.

Software Developers

Engineers who want to add this skill set to their toolkit

Analysts & Consultants

Professionals moving into a more technical, hands-on role

IT Professionals

System admins and support engineers upskilling into a new domain

Fresh Graduates

CS/IT graduates aiming for a job-ready technical role

Course Curriculum

10 sections  •  31 lessons  •  60 hours

01 Module 1: Introduction to Oracle E-Business Suite (EBS)
Overview of Oracle E-Business Suite.
Understanding the EBS architecture.
Navigating the EBS user interface.
02 Module 2: Oracle EBS Sales
Sales Order Management in EBS.
Creating and managing sales orders.
Pricing and discounts.
Order fulfillment and shipping.
03 Module 3: Oracle EBS Marketing
Marketing and campaign management in EBS.
Creating and managing marketing campaigns.
Lead generation and tracking.
Marketing analytics and reporting.
04 Module 4: Customer Relationship Management (CRM)
Managing customer information in EBS.
Customer segmentation and targeting.
Customer service and support.
05 Module 5: Inventory Management
Managing inventory in EBS.
Inventory control and tracking.
Stock replenishment and optimization.
06 Module 6: Reporting and Analytics
Generating reports and dashboards in EBS.
Using Oracle Business Intelligence (OBIEE) for analytics.
Customizing reports for marketing and sales.
07 Module 7: Integration with Other EBS Modules
Integrating marketing and sales with other EBS modules (e.g., finance, supply chain).
Data flow and synchronization between modules.
08 Module 8: Security and Access Control
Access control and security considerations in EBS.
Role-based security and permissions.
Auditing and compliance.
09 Module 9: Customization and Extensibility
Customizing EBS for marketing and sales needs.
Creating custom workflows and forms.
Extending EBS functionality using Oracle Application Framework (OAF).
10 Module 10: Best Practices and Case Studies
Best practices for using EBS in marketing and sales.
Case studies of successful EBS implementations.
Tips for optimizing marketing and sales processes.

Tools & Technologies

Every tool listed here is installed, configured and used in a hands-on lab session.

Core Tools

Hands-On Labs

Practical Environment

Industry-Standard Tools

Real-World Setup

Guided Exercises

Skill Building

Sample Datasets

Practice Material

Practice & Projects

Mini Projects

Applied Practice

Assignments

Mentor Reviewed

Doubt Sessions

Live Support

Career Readiness

Resume Building

Career Support

Mock Interviews

Interview Prep

Certification Prep

Global Recognition

Deployment & Delivery

Production Practices

Real-World Ready

Best Practices

Industry Standards

31+
Hands-On Lessons
10
Core Modules
60 hours
Training Duration
100%
Practical Training

You don't just learn Marketing and Sales. You ship it.

Three major projects, each mirroring how production teams actually work — from guided foundations to a portfolio-ready capstone.

PROJECT // 01

Guided Foundation Project

Requirement Analysis

Guided Implementation

Mentor Review

Iteration

Foundation Beginner

Apply the fundamentals in a structured, mentor-reviewed project

Take the core concepts from the first half of the curriculum and apply them to a realistic scenario, with guidance and feedback from your mentor at every step.

Structured project brief
Step-by-step implementation
Mentor feedback and review
Documented outcome
Stack Core Concepts Best Practices
PROJECT // 02

Applied Practice Project

Scenario Design

Independent Build

Testing & Validation

Peer Review

Applied Intermediate

Build a more independent project mirroring real production scenarios

Work through a project that combines multiple concepts from the curriculum, closer to how work is actually structured on the job — less hand-holding, more ownership.

End-to-end implementation
Testing and validation
Documentation
Peer/mentor review
Stack Applied Skills Testing
PROJECT // 03

Capstone Project

Planning

End-to-End Build

Review & Refinement

Presentation

Capstone Advanced

Take a project from requirements to a polished, portfolio-ready deliverable

Your final project — plan, build, test and present a complete solution using everything covered in the curriculum, reviewed by mentors before you graduate.

Complete working solution
Presentation-ready documentation
Mentor sign-off
Portfolio-ready deliverable
Stack Full Curriculum Portfolio

All 3 projects go directly into your portfolio & resume — reviewed by mentors before you graduate.

See Sample Project Reports

Upcoming Batches

No upcoming batches scheduled right now. Enquire to get notified.

Why Radical Technologies

Live Online Training
  • Highly practical oriented training
  • Installation support on your system
  • 24/7 Email and Phone support
  • 100% Placement Assistance
  • Global Certification Preparation
  • Trainer-Student Interactive Portal
  • Assignments and Projects by Mentors
Live Classroom Training
  • Weekend / Weekdays / Morning / Evening batches
  • 80:20 Practical and Theory ratio
  • Real-life Case Studies
  • Easy make-up for missed sessions
  • PSI | Kryterion | Redhat Test Centers
  • Lifetime Video Classroom Access (coming soon)
  • Resume Prep and Mock Interviews
Self-Paced Training
  • Learn 300+ courses at your own time
  • 50,000+ Satisfied Learners
  • Course Completion Certificate
  • Practical Labs available
  • Mentor Support available
  • Doubt Clearing Session available
  • 10% Discounted Global Certification

Like the Curriculum? Let's Get Started

Join 50,000+ students already enrolled at Radical Technologies

Enroll Now

Global Certification

Radical Technologies is the leading IT certification institute in Pune, offering globally recognized certifications across various domains. With expert trainers and comprehensive materials, we ensure students gain in-depth knowledge and hands-on experience to excel in their careers. Our certification programs are tailored to meet industry standards — from cloud technologies to data science — empowering individuals to stay ahead in the ever-evolving tech landscape.

Certificate of Completion

Career Services

At Radical Technologies, we are committed to your success beyond the classroom. Our 100% Job Assistance program ensures that you are not only equipped with industry-relevant skills but also guided through the job placement process. With personalised resume building, interview preparation, and access to our extensive network of hiring partners, we help you take the next step confidently into your IT career.

Career Support

Course Completed? Need next steps?
Need Interview Supports?
Need Job Assistance?
Came from any other Institute?

Join our Brush-up Session & get support until you find a job!

Get Started

Radical Learning Eco-System

Exam Simulator

Cloud SandBox

Hands-on Cloud Lab

Developer Coding Ground

Student Reviews

4.9★
Average learner rating
50K+
Students trained
30+
Hiring companies alumni work at
100%
Placement assistance
4.9
★★★★★

Course Rating

★★★★★
92%
★★★★☆
7%
★★★☆☆
1%
★★☆☆☆
0%
★☆☆☆☆
0%
The Marketing and Sales Course in Bengaluru at Radical Technologies exceeded my expectations. The practical case studies and hands-on approach helped me gain real-world skills.
S Satisfied Student
Enrolling in the Marketing and Sales Certification in Bengaluru was a game-changer. The trainers were highly knowledgeable, and the industry insights were invaluable.
S Satisfied Student
The Marketing and Sales Classes in Bengaluru were well-structured, covering everything from digital marketing to advanced sales techniques. Highly recommended!
S Satisfied Student
Radical Technologies is the best Marketing and Sales Institute in Bengaluru! The live projects and interactive sessions helped me secure a great job.
S Satisfied Student
I took the Marketing and Sales Training in Bengaluru and was impressed with the course content. It provided a perfect balance of theory and practical application.
S Satisfied Student
The Marketing and Sales Corporate Training in Bengaluru helped my team improve their sales strategies and close deals faster. The customized approach was highly effective.
S Satisfied Student
If you're looking for a top-notch Marketing and Sales Online Course in Bengaluru, Radical Technologies is the place to go! The trainers are industry experts who provide deep insights.
S Satisfied Student
The Marketing and Sales Online Training in Bengaluru was flexible and well-structured. I could learn at my own pace while still getting one-on-one guidance from the instructors.
S Satisfied Student
I completed the Marketing and Sales Online Certification in Bengaluru, and it significantly boosted my career prospects. The certification is highly recognized in the industry.
S Satisfied Student
The Marketing and Sales Online Classes in Bengaluru were engaging and interactive. I learned a lot about digital marketing, branding, and sales funnel management.
S Satisfied Student
The case studies and real-world projects in the Marketing and Sales Course in Bengaluru made the learning experience truly enriching. I feel ready for any marketing challenge now.
S Satisfied Student
Radical Technologies provided the best Marketing and Sales Certification in Bengaluru with up-to-date curriculum and excellent faculty. I gained in-depth knowledge of B2B and B2C marketing.
S Satisfied Student
The hands-on approach in the Marketing and Sales Classes in Bengaluru helped me apply the concepts in my current job, improving my performance and confidence.
S Satisfied Student
I highly recommend this Marketing and Sales Institute in Bengaluru for anyone looking to enhance their skills. The faculty members are experienced professionals from the industry.
S Satisfied Student
The Marketing and Sales Training in Bengaluru covered all essential topics, including consumer psychology, negotiation tactics, and lead generation strategies. It was a great investment.
S Satisfied Student
Our company opted for the Marketing and Sales Corporate Training in Bengaluru, and it transformed our sales team’s approach. We saw an immediate increase in conversions.
S Satisfied Student
The flexibility of the Marketing and Sales Online Course in Bengaluru allowed me to balance my studies with work. The recorded sessions were especially helpful.
S Satisfied Student
I took the Marketing and Sales Online Training in Bengaluru and appreciated the interactive nature of the sessions. The assignments and projects helped reinforce my learning.
S Satisfied Student
Completing the Marketing and Sales Online Certification in Bengaluru gave me a competitive edge in job interviews. The practical knowledge gained from the course was invaluable.
S Satisfied Student
The Marketing and Sales Online Classes in Bengaluru were perfect for me as a working professional. The weekend batches and one-on-one mentorship made a huge difference.
S Satisfied Student
The live projects in the Marketing and Sales Course in Bengaluru made the learning experience much more practical and relevant. I now have a deep understanding of market strategies.
S Satisfied Student
The Marketing and Sales Certification in Bengaluru helped me transition from a technical role to a marketing position with ease. The faculty provided great career guidance as well.
S Satisfied Student
The trainers at Radical Technologies made the Marketing and Sales Classes in Bengaluru engaging and easy to understand. Their teaching style was top-notch.
S Satisfied Student
The Marketing and Sales Institute in Bengaluru provided me with hands-on experience with real marketing campaigns. I feel fully prepared for the industry.
S Satisfied Student
Enrolling in the Marketing and Sales Training in Bengaluru was the best decision I made for my career. The knowledge, skills, and confidence I gained were unmatched.
S Satisfied Student

Frequently Asked Questions

15 questions about the Marketing and Sales course.

01 What is the primary difference between marketing and sales?
Marketing focuses on creating awareness, attracting potential customers, and generating leads through various strategies, while sales involve converting those leads into paying customers by closing deals and building relationships.
02 How can businesses align their marketing and sales teams effectively?
Businesses can align marketing and sales by setting shared goals, maintaining consistent messaging, using CRM tools to track leads, and ensuring regular communication between both teams for seamless collaboration.
03 What are the most effective marketing strategies for lead generation?
Some effective lead generation strategies include content marketing, SEO, PPC advertising, social media campaigns, email marketing, and referral programs to attract and engage potential customers.
04 How can a salesperson handle objections from a potential customer?
A salesperson should listen carefully to the customer’s concerns, acknowledge them, provide relevant solutions, demonstrate the product’s value, and use case studies or testimonials to build credibility.
05 What role does content marketing play in sales?
Content marketing educates potential customers, builds trust, nurtures leads, and helps sales teams by providing valuable resources that address customer pain points, leading to informed purchase decisions.
06 How can businesses improve their conversion rates in sales?
Businesses can improve conversion rates by personalizing sales pitches, offering incentives, simplifying the buying process, following up consistently, and leveraging data analytics to refine their strategies.
07 What is the importance of customer relationship management (CRM) in sales?
CRM systems help track customer interactions, manage leads, streamline follow-ups, and provide insights into customer preferences, leading to better engagement and higher sales conversions.
08 How can businesses measure the success of a marketing campaign?
Success can be measured using key performance indicators (KPIs) like website traffic, conversion rates, engagement metrics, customer acquisition cost (CAC), return on investment (ROI), and lead generation effectiveness.
09 What are the best ways to build brand loyalty through marketing?
Building brand loyalty involves providing exceptional customer experiences, engaging with customers through personalized communication, offering loyalty programs, maintaining a strong social media presence, and consistently delivering quality products or services.
10 How can businesses effectively use social media for marketing and sales?
Businesses can leverage social media by creating engaging content, running targeted ad campaigns, interacting with followers, using influencer partnerships, and utilizing social commerce features to drive direct sales.
11 What are the key components of a strong sales pitch?
A strong sales pitch includes a clear value proposition, an understanding of customer needs, a compelling product demonstration, data-backed benefits, and a persuasive closing statement.
12 How can businesses retain customers after making a sale?
Customer retention strategies include providing excellent post-sale support, personalized follow-ups, loyalty rewards, proactive problem resolution, and maintaining long-term engagement through email and social media interactions.
13 What is the role of SEO in marketing and sales?
SEO helps improve website visibility, drive organic traffic, generate high-quality leads, and position businesses as industry authorities, ultimately contributing to increased sales opportunities.
14 How does email marketing contribute to sales success?
Email marketing nurtures leads by delivering personalized content, promotional offers, and follow-up messages, keeping potential customers engaged and guiding them toward a purchase decision.
15 What are the biggest challenges in marketing and sales, and how can they be overcome?
Common challenges include changing consumer behavior, high competition, and lead conversion difficulties. These can be overcome by adopting data-driven strategies, personalizing customer interactions, staying updated with market trends, and continuously optimizing marketing and sales processes.

Marketing and Sales Interview Questions

10 questions commonly asked in Marketing and Sales interviews.

  1. 01 Marketing Strategy: How would you design a multi-channel marketing campaign to launch a new product in a competitive market?
  2. 02 Sales Approach: Can you describe a time when you had to turn a skeptical prospect into a loyal customer? What was your strategy?
  3. 03 Consumer Behavior: How do you leverage customer psychology and buying patterns to improve marketing and sales performance?
  4. 04 Customer Relationship Management (CRM): How do you utilize CRM tools to enhance customer retention and streamline the sales process?
  5. 05 Brand Positioning: In a crowded marketplace, what strategies would you use to differentiate a brand and establish a strong market presence?
  6. 06 Adaptability & Innovation: With evolving market trends and consumer behaviors, how do you stay ahead and innovate in your marketing and sales strategies?
  7. 07 Digital Marketing & Analytics: How do you measure the success of a marketing campaign, and which key metrics do you prioritize?
  8. 08 Lead Generation & Conversion: What techniques do you use to identify high-quality leads and increase conversion rates?
  9. 09 Marketing and Sales Alignment: How do you ensure seamless collaboration between the marketing and sales teams to drive business growth?
  10. 10 Sales Negotiation: How do you handle price objections from potential clients while maintaining profitability?

Marketing and Sales Course Certification with Training in Pune

Radical Technologies is the leading Marketing and Sales Institute in Bengaluru, offering industry-focused training programs designed to equip professionals with the skills needed to excel in the competitive business landscape. With a strong reputation for excellence, we provide the most comprehensive Marketing and Sales Course in Bengaluru, covering essential concepts such as market analysis, consumer behavior, branding, digital marketing, and sales strategies.

Our expert-led Marketing and Sales Classes in Bengaluru are tailored to meet the needs of beginners and experienced professionals alike, ensuring hands-on learning through real-world case studies, live projects, and interactive sessions. Whether you are looking to enhance your career, upskill your workforce, or transition into a sales and marketing role, our courses provide the perfect platform to achieve your goals.

For working professionals and businesses, we offer Marketing and Sales Corporate Training in Bengaluru, helping organizations enhance their sales performance and marketing effectiveness through customized training modules. Additionally, our flexible Marketing and Sales Online Course in Bengaluru allows learners to gain expertise from anywhere, with live instructor-led sessions and self-paced learning options.

Those seeking recognized credentials can enroll in our Marketing and Sales Certification in Bengaluru, which is widely valued by industry leaders and employers. Our Marketing and Sales Online Training in Bengaluru is designed to provide in-depth knowledge of the latest marketing trends, sales techniques, and CRM tools, ensuring career advancement opportunities for all learners.

Join Radical Technologies today and take the next step in your career with our Marketing and Sales Online Classes in Bengaluru and Marketing and Sales Online Certification in Bengaluru. Experience top-tier training that blends theoretical knowledge with practical insights, making you a skilled and confident marketing and sales professional.

For more details, contact us and become a part of Bengaluru’s leading institute for marketing and sales excellence! 🚀

Our Alumni Work At

Accenture
Amazon
Avisys Services
Birlasoft
Capgemini
Catchpoint
Cognizant
Darwish Cybertech
DataVision
GiBots
Google
Groots Software
HCL Technologies
IBM
Info Gain
Infosys
ITCube Solutions
KPIT
L&T Infotech
Microsoft
Mphasis
mPhatek
Oracle
Quantbit Technologies
Saina Cloud
TCS
Tech Mahindra
Wipro
YASH Technologies
Zensar Technologies
Accenture
Amazon
Avisys Services
Birlasoft
Capgemini
Catchpoint
Cognizant
Darwish Cybertech
DataVision
GiBots
Google
Groots Software
HCL Technologies
IBM
Info Gain
Infosys
ITCube Solutions
KPIT
L&T Infotech
Microsoft
Mphasis
mPhatek
Oracle
Quantbit Technologies
Saina Cloud
TCS
Tech Mahindra
Wipro
YASH Technologies
Zensar Technologies

Get a Call Back from Our Career Assistance Team

Request Callback