SERVICENOW

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(2,095 ratings) 50,000+ Student

SERVICENOW ITAM - SAM + HAM

The Service_Now Software Asset Management (SAM) application systematically tracks, evaluates, and manages software licenses, compliance, and optimization. You can reclaim unused software rights, purchase new software rights, and manage allocations for entitlements

Radical Technologies

50,000+ English 70 hours Weekdays / Weekends Classroom / Online / Corporate

Online / Classroom

IT Training Programme

Duration 70 hours

Batch Type Weekdays / Weekends

Mode of Training Classroom / Online / Corporate

Locations Pune, Bangalore, Kochi

Language English

Certification Globally Recognized

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100% placement assistance

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What you'll learn

Understand core concepts and architecture from the ground up

Get hands-on with the tools used by working professionals

Build real-world projects you can add to your portfolio

Learn industry best practices and coding standards

Practice with real datasets and real-world scenarios

Prepare for certification and technical interviews

Work on collaborative, team-based exercises

Apply performance tuning and optimization techniques

Understand how the technology fits into a larger ecosystem

Complete assignments reviewed by mentors

Programme Overview

26 sections covering the complete curriculum — a single, progressive learning arc.

70 hours

Training Duration

Core Modules

146

Total Lessons

4.7★

Average Rating

50K+

Students Trained

Foundations & Core Concepts

Get hands-on with the fundamentals and architecture — the building blocks for everything that follows.

Fundamentals Architecture Setup

Hands-On Practical Training

Work through real exercises and assignments designed to mirror what you will do on the job.

Practicals Assignments Labs

Real-World Projects

Apply what you have learned to end-to-end projects that go straight into your portfolio.

Projects Portfolio Case Studies

Advanced Techniques

Go beyond the basics with advanced concepts, integrations and production-grade practices.

Advanced Integration Best Practices

Ecosystem Integration

Understand how this technology connects with the broader tools and platforms used in the industry.

Ecosystem Tools Platforms

Performance & Interview Prep

Master optimization techniques and prepare for the technical interview questions employers actually ask.

Optimization Interview Prep Certification

Who is this programme for?

Whether you're already writing code, working with data, or supporting applications today — this programme is built to take you into a SERVICENOW role.

Software Developers

Engineers who want to add this skill set to their toolkit

Analysts & Consultants

Professionals moving into a more technical, hands-on role

IT Professionals

System admins and support engineers upskilling into a new domain

Fresh Graduates

CS/IT graduates aiming for a job-ready technical role

Course Curriculum

26 sections • 146 lessons • 70 hours

Jump to Section

Total Duration

70 hours

100% Practical · Unlimited Doubt Sessions

01 ServiceNow Software Asset Management (SAM)

Plugin identification and enablement

SAM Data model and Architecture

Discovery / SCCM configuration to get S/W data in SAM data model

Software Usage

Vendor/Manufacture creation

Contract Creation

Software model

Software product and product definition

Creating a Custom Product

Software Asset Management Content Service Setup (Opt-In)

Software Models

Software entitlement

Discovery Map and discovery model

Normalization

Entitlement Allocation

Reconciliation

License positioning & Dashboard

Optimization (Reclamation and blacklisted)

Procurement integration and Service catalog

Integration with Publisher pack

Mini project on SAM on-boarding

02 Introduction

Overview of SAM and its importance in IT asset management.

Key objectives of SAM: compliance, cost control, and risk management.

Relationship between SAM and other ITSM processes (e.g., ITAM, ITSM).

03 Software Asset Lifecycle

Lifecycle Stages:

Planning and procurement.

Deployment and utilization.

Maintenance and support.

Retirement and disposal.

Lifecycle Management:

Understanding the importance of lifecycle management.

Best practices for managing software assets through their lifecycle.

04 Software Asset Inventory

Asset Inventory Management:

Creating and maintaining a software asset inventory.

Importing software asset data into ServiceNow.

Using the Configuration Management Database (CMDB) for asset tracking.

Asset Classification:

Categorizing software assets (e.g., applications, licenses).

Defining attributes and metadata for software assets.

05 Procurement and Acquisition

Procurement Process:

Understanding the procurement process for software assets.

Creating purchase requests and purchase orders in ServiceNow.

Vendor Management:

Managing vendor relationships and contracts.

Tracking vendor performance and compliance.

06 Deployment and Utilization

Deployment Planning:

Planning for software asset deployment.

Configuring software for use (e.g., installation, licensing).

Utilization Tracking:

Monitoring software asset utilization and performance.

Identifying underutilized or overutilized software.

07 License Management

License Compliance:

Understanding software licensing models (e.g., perpetual, subscription).

Tracking license entitlements and usage.

License Optimization:

Analyzing license usage to optimize costs.

Managing license renewals and expirations.

08 Compliance and Auditing

Compliance Management:

Ensuring compliance with licensing and regulatory requirements.

Tracking software compliance status and risks.

Auditing Software Assets:

Conducting regular audits of software assets.

Using ServiceNow tools for audit reporting and analysis.

09 Maintenance and Support

Maintenance Management:

Scheduling and tracking software updates and patches.

Managing support agreements and service contracts.

Support Processes:

Integrating SAM with Incident and Problem Management.

Handling support requests related to software assets.

10 Reporting and Analytics

Reporting Capabilities:

Creating reports and dashboards for software asset management.

Analyzing asset data for decision-making.

Performance Metrics:

Defining key performance indicators (KPIs) for SAM.

Using analytics to drive improvements in software asset management.

11 Best Practices and Use Cases

Best Practices for SAM Implementation:

Strategies for successful SAM deployment.

Common challenges and how to overcome them.

Real-World Use Cases:

Case studies of successful SAM implementations.

Hands-on exercises for applying SAM concepts.

12 Integration with Other Modules

Integration with ITSM:

Understanding how SAM integrates with Incident, Problem, and Change Management.

Leveraging data from other ITSM processes for better asset management.

Integration with Financial Management:

Managing the financial aspects of software assets.

Tracking total cost of ownership (TCO) and return on investment (ROI).

13 Certification and Resources

Certification Overview:

Overview of ServiceNow SAM certifications.

Recommended resources for further learning (documentation, community forums).

Best Practices for Ongoing Learning:

Best practices for staying updated with ServiceNow releases and features.

14 ServiceNow Hardware Asset Management (HAM)

Enable Plugins

Roles

Import Asset data

Models, Create if not present

Model Category, Create if not present

Product catalog

Product catalog Item (Hardware catalog)

Vendor catalog item

Import vendor catalog item

Location (Create/Import)

Stockroom/Inventory

Create stockroom Rule

Add asset to Contract

Fixed asset

Asset CI Field mapping

Request process

Procurement

Transfer line

Receiving Order

Order and source an item

Create contract

Service Request and Order source

Asset life cycle

Discovery

Hardware Model Normalization

Content Service opt-in

Mini project on HAM on-boarding

15 Introduction

Overview of HAM and its importance in IT asset management.

Key objectives of HAM: cost control, compliance, and risk management.

Relationship between HAM and other ITSM processes (e.g., ITAM, ITSM).

16 Hardware Asset Lifecycle

Lifecycle Stages:

Planning and procurement.

Deployment and utilization.

Maintenance and support.

Retirement and disposal.

Lifecycle Management:

Understanding the importance of lifecycle management.

Best practices for managing hardware assets through their lifecycle.

17 Hardware Asset Inventory

Asset Inventory Management:

Creating and maintaining a hardware asset inventory.

Importing hardware asset data into ServiceNow.

Using the Configuration Management Database (CMDB) for asset tracking.

Asset Classification:

Categorizing hardware assets (e.g., servers, workstations, peripherals).

Defining attributes and metadata for hardware assets.

18 Procurement and Acquisition

Procurement Process:

Understanding the procurement process for hardware assets.

Creating purchase requests and purchase orders in ServiceNow.

Vendor Management:

Managing vendor relationships and contracts.

Tracking vendor performance and compliance

19 Deployment and Utilization

Deployment Planning:

Planning for hardware asset deployment.

Configuring assets for use (e.g., imaging, software installation).

Utilization Tracking:

Monitoring hardware asset utilization and performance.

Identifying underutilized or overutilized assets.

20 Maintenance and Support

Maintenance Management:

Scheduling and tracking maintenance activities.

Managing warranties and service agreements.

Support Processes:

Integrating HAM with Incident and Problem Management.

Handling support requests related to hardware assets.

21 Compliance and Auditing

Compliance Management:

Ensuring compliance with licensing and regulatory requirements.

Tracking asset compliance status and risks.

Auditing Hardware Assets:

Conducting regular audits of hardware assets.

Using ServiceNow tools for audit reporting and analysis.

22 Retirement and Disposal

Retirement Planning:

Identifying assets for retirement or disposal.

Planning for data sanitization and secure disposal.

Disposal Management:

Managing the disposal process in compliance with regulations.

Documenting disposal activities and maintaining records.

23 Reporting and Analytics

Reporting Capabilities:

Creating reports and dashboards for hardware asset management.

Analyzing asset data for decision-making.

Performance Metrics:

Defining key performance indicators (KPIs) for HAM.

Using analytics to drive improvements in asset management.

24 Best Practices and Use Cases

Best Practices for HAM Implementation:

Strategies for successful HAM deployment.

Common challenges and how to overcome them.

Real-World Use Cases:

Case studies of successful HAM implementations.

Hands-on exercises for applying HAM concepts.

25 Integration with Other Modules

Integration with ITSM:

Understanding how HAM integrates with Incident, Problem, and Change Management.

Leveraging data from other ITSM processes for better asset management.

Integration with Financial Management:

Managing the financial aspects of hardware assets.

Tracking total cost of ownership (TCO) and return on investment (ROI).

26 Certification and Resources

Certification Overview:

Overview of ServiceNow HAM certifications.

Recommended resources for further learning (documentation, community forums).

Best Practices for Ongoing Learning:

Best practices for staying updated with ServiceNow releases and features.

Tools & Technologies

Every tool listed here is installed, configured and used in a hands-on lab session.

Core Tools

Hands-On Labs

Practical Environment

Industry-Standard Tools

Real-World Setup

Guided Exercises

Skill Building

Sample Datasets

Practice Material

Practice & Projects

Mini Projects

Applied Practice

Assignments

Mentor Reviewed

Doubt Sessions

Live Support

Career Readiness

Resume Building

Career Support

Mock Interviews

Interview Prep

Certification Prep

Global Recognition

Deployment & Delivery

Production Practices

Real-World Ready

Best Practices

Industry Standards

146+

Hands-On Lessons

Core Modules

70 hours

Training Duration

100%

Practical Training

You don't just learn SERVICENOW ITAM - SAM + HAM. You ship it.

Three major projects, each mirroring how production teams actually work — from guided foundations to a portfolio-ready capstone.

PROJECT // 01

Guided Foundation Project

→Requirement Analysis

→Guided Implementation

→Mentor Review

→Iteration

Foundation Beginner

Apply the fundamentals in a structured, mentor-reviewed project

Take the core concepts from the first half of the curriculum and apply them to a realistic scenario, with guidance and feedback from your mentor at every step.

Structured project brief

Step-by-step implementation

Mentor feedback and review

Documented outcome

Stack Core Concepts Best Practices

PROJECT // 02

Applied Practice Project

→Scenario Design

→Independent Build

→Testing & Validation

→Peer Review

Applied Intermediate

Build a more independent project mirroring real production scenarios

Work through a project that combines multiple concepts from the curriculum, closer to how work is actually structured on the job — less hand-holding, more ownership.

End-to-end implementation

Testing and validation

Documentation

Peer/mentor review

Stack Applied Skills Testing

PROJECT // 03

Capstone Project

→Planning

→End-to-End Build

→Review & Refinement

→Presentation

Capstone Advanced

Take a project from requirements to a polished, portfolio-ready deliverable

Your final project — plan, build, test and present a complete solution using everything covered in the curriculum, reviewed by mentors before you graduate.

Complete working solution

Presentation-ready documentation

Mentor sign-off

Portfolio-ready deliverable

Stack Full Curriculum Portfolio

All 3 projects go directly into your portfolio & resume — reviewed by mentors before you graduate.

See Sample Project Reports

Upcoming Batches

No upcoming batches scheduled right now. Enquire to get notified.

Why Radical Technologies

Live Online Training

Highly practical oriented training
Installation support on your system
24/7 Email and Phone support
100% Placement Assistance
Global Certification Preparation
Trainer-Student Interactive Portal
Assignments and Projects by Mentors

Live Classroom Training

Weekend / Weekdays / Morning / Evening batches
80:20 Practical and Theory ratio
Real-life Case Studies
Easy make-up for missed sessions
PSI | Kryterion | Redhat Test Centers
Lifetime Video Classroom Access (coming soon)
Resume Prep and Mock Interviews

Self-Paced Training

Learn 300+ courses at your own time
50,000+ Satisfied Learners
Course Completion Certificate
Practical Labs available
Mentor Support available
Doubt Clearing Session available
10% Discounted Global Certification

Like the Curriculum? Let's Get Started

Join 50,000+ students already enrolled at Radical Technologies

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Global Certification

Radical Technologies is the leading IT certification institute in Pune, offering globally recognized certifications across various domains. With expert trainers and comprehensive materials, we ensure students gain in-depth knowledge and hands-on experience to excel in their careers. Our certification programs are tailored to meet industry standards — from cloud technologies to data science — empowering individuals to stay ahead in the ever-evolving tech landscape.

Career Services

At Radical Technologies, we are committed to your success beyond the classroom. Our 100% Job Assistance program ensures that you are not only equipped with industry-relevant skills but also guided through the job placement process. With personalised resume building, interview preparation, and access to our extensive network of hiring partners, we help you take the next step confidently into your IT career.

Career Support

Course Completed? Need next steps?

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Need Job Assistance?

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Join our Brush-up Session & get support until you find a job!

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Radical Learning Eco-System

Exam Simulator

Cloud SandBox

Hands-on Cloud Lab

Developer Coding Ground

Student Reviews

4.7★

Average learner rating

50K+

Students trained

30+

Hiring companies alumni work at

100%

Placement assistance

4.7

★★★★★

Course Rating

★★★★★

79%

★★★★☆

16%

★★★☆☆

★★☆☆☆

★☆☆☆☆

I had a fantastic experience with the ServiceNow Software Asset Management Course in Bengaluru. The training was comprehensive, and the instructors provided excellent hands-on learning. Highly recommend it!

S Satisfied Student

The ServiceNow Software Asset Management Certification in Bengaluru gave me a competitive edge in my career. The course content was well-structured, and the support from the faculty was exceptional.

S Satisfied Student

Enrolling in the ServiceNow Software Asset Management Classes in Bengaluru helped me understand the complexities of asset management. The practical sessions made a big difference in my learning.

S Satisfied Student

As a professional, I needed a reliable ServiceNow Software Asset Management Institute in Bengaluru. This institute exceeded my expectations with its in-depth curriculum and expert trainers.

S Satisfied Student

I highly recommend ServiceNow Software Asset Management Training in Bengaluru. The training provided both theoretical knowledge and practical skills, which helped me immediately apply the concepts in my job.

S Satisfied Student

The ServiceNow Software Asset Management Corporate Training in Bengaluru was fantastic for my team. It helped us streamline our software asset management processes significantly.

S Satisfied Student

I chose ServiceNow Software Asset Management Online Classes in Bengaluru due to the flexibility they offer. The course was highly interactive and detailed, and the instructors were very knowledgeable.

S Satisfied Student

The ServiceNow Software Asset Management Online Course in Bengaluru provided me with the skills I needed to advance my career. I appreciated the structured lessons and the availability of online support.

S Satisfied Student

The ServiceNow Software Asset Management Online Training in Bengaluru was exactly what I was looking for. It was convenient and thorough, allowing me to balance my work schedule with learning.

S Satisfied Student

I recently completed the ServiceNow Software Asset Management Online Certification in Bengaluru, and it was an incredible experience. The course was engaging and covered everything I needed to know.

S Satisfied Student

The ServiceNow Software Asset Management Course in Bengaluru was a game changer for me. The trainers were experts, and the course gave me practical knowledge that I could use immediately.

S Satisfied Student

After completing the ServiceNow Software Asset Management Certification in Bengaluru, I felt confident in managing software assets. The real-world examples provided in class made a huge impact on my learning.

S Satisfied Student

The ServiceNow Software Asset Management Classes in Bengaluru were exactly what I needed. I now have a solid understanding of managing software assets and am more prepared for professional challenges.

S Satisfied Student

I gained invaluable knowledge from the ServiceNow Software Asset Management Institute in Bengaluru. The instructors were highly experienced, and the curriculum was both relevant and practical.

S Satisfied Student

I opted for ServiceNow Software Asset Management Training in Bengaluru to upskill myself, and it was a great decision. The course was practical, well-structured, and helped me excel in my career.

S Satisfied Student

Thanks to ServiceNow Software Asset Management Corporate Training in Bengaluru, my company has greatly improved its software asset management processes. The training was insightful and very applicable.

S Satisfied Student

The ServiceNow Software Asset Management Online Classes in Bengaluru allowed me to study at my own pace. The content was rich, and the instructors were always available to assist.

S Satisfied Student

Completing the ServiceNow Software Asset Management Online Course in Bengaluru gave me a comprehensive understanding of the tools and processes involved in managing software assets.

S Satisfied Student

The ServiceNow Software Asset Management Online Training in Bengaluru provided an excellent learning experience. The lessons were thorough, and I was able to apply my newfound knowledge right away.

S Satisfied Student

I enrolled in the ServiceNow Software Asset Management Online Certification in Bengaluru and found the training to be exceptionally well-structured. It provided deep insights into the complexities of software asset management.

S Satisfied Student

The ServiceNow Software Asset Management Course in Bengaluru was a valuable learning experience. The interactive lessons and hands-on training gave me the confidence to handle software assets efficiently.

S Satisfied Student

After completing the ServiceNow Software Asset Management Certification in Bengaluru, I was able to streamline my company's asset management process. The course provided practical insights that I could apply on the job.

S Satisfied Student

The ServiceNow Software Asset Management Classes in Bengaluru were great for my professional development. The instructors were highly knowledgeable, and the course content was very applicable to real-world scenarios.

S Satisfied Student

I highly recommend ServiceNow Software Asset Management Institute in Bengaluru for anyone looking to get certified. The course was comprehensive, and the online resources were very helpful in deepening my understanding.

S Satisfied Student

Thanks to ServiceNow Software Asset Management Training in Bengaluru, I gained the expertise needed to manage software assets in a more efficient way. The trainers were experts, and the course exceeded my expectations.

S Satisfied Student

Frequently Asked Questions

15 questions about the SERVICENOW ITAM - SAM + HAM course.

01 What is ServiceNow Software Asset Management (SAM)?

ServiceNow Software Asset Management (SAM) is a solution designed to help organizations manage their software assets throughout their lifecycle. It tracks software usage, licenses, and entitlements, ensuring compliance, optimizing software spend, and reducing audit risks.

02 How does ServiceNow SAM improve software license management?

ServiceNow SAM provides centralized tracking of software licenses, enabling organizations to monitor license usage, track entitlements, and optimize license allocations. It helps identify underutilized or redundant software, ensuring cost savings and compliance.

03 Can ServiceNow SAM automate the software procurement process?

Yes, ServiceNow SAM can automate procurement workflows by integrating with IT service management and procurement systems. It provides insights into software needs and usage trends, ensuring efficient purchasing decisions and reducing the risk of over-buyin

04 How does ServiceNow SAM help with compliance and audit readiness?

ServiceNow SAM continuously tracks software usage against licensing agreements and generates reports that provide audit trails. These automated reports ensure compliance with vendor agreements and mitigate the risk of non-compliance penalties during software audits.

05 What types of software does ServiceNow SAM support?

ServiceNow SAM supports a wide variety of software types, including on-premises, cloud-based (SaaS), and hybrid applications. It helps manage software licenses, subscriptions, and renewals for both traditional software and modern cloud applications.

06 How does ServiceNow SAM integrate with other IT management tools?

ServiceNow SAM integrates seamlessly with other IT management tools like IT Service Management (ITSM), Configuration Management Database (CMDB), and procurement systems. This integration ensures that software asset data flows across systems for better visibility and decision-making.

07 What are the key benefits of using ServiceNow SAM for large enterprises?

ServiceNow SAM offers centralized software asset management, improved visibility into software usage, and automated compliance monitoring. For large enterprises, it ensures efficient license management, cost savings, and minimized risk of compliance violations.

08 How does ServiceNow SAM handle cloud-based software and SaaS applications?

ServiceNow SAM enables organizations to track cloud-based software and SaaS applications by monitoring usage patterns, subscriptions, and renewals. It helps optimize cloud spending by identifying underutilized cloud resources and ensuring compliance with SaaS vendor agreements.

09 Can ServiceNow SAM help reduce software costs?

Yes, ServiceNow SAM helps reduce software costs by providing visibility into software usage, optimizing license allocation, and identifying unused or redundant licenses. It ensures that organizations only pay for what they need, minimizing overspending on software licenses

10 How does ServiceNow SAM contribute to risk mitigation during software audits?

ServiceNow SAM tracks software usage and compliance in real-time, generating accurate reports that can be presented during audits. By maintaining up-to-date records, organizations are better prepared for audits and can avoid penalties for non-compliance or over-deployment.

11 What is the role of dashboards in ServiceNow SAM

Dashboards in ServiceNow SAM provide real-time visibility into software asset usage, compliance status, and cost management. Customizable dashboards allow stakeholders to monitor key metrics, such as license compliance, spending trends, and software lifecycle status.

12 How does ServiceNow SAM support software lifecycle management?

ServiceNow SAM tracks the entire lifecycle of software assets, from procurement to retirement. It helps manage software renewals, upgrades, and decommissioning, ensuring that organizations maintain a compliant and cost-effective software portfolio.

13 How does ServiceNow SAM help in mergers and acquisitions?

During mergers and acquisitions, ServiceNow SAM helps organizations consolidate and standardize software assets. It provides visibility into software entitlements and usage across both organizations, ensuring that software licenses are effectively managed and compliant post-merger.

14 What kind of reports can be generated in ServiceNow SAM?

ServiceNow SAM allows users to generate a variety of reports, including compliance reports, license utilization reports, audit trails, and software cost analysis. These reports help organizations make informed decisions about software procurement, compliance, and cost optimization.

15 Is ServiceNow SAM suitable for small and medium-sized businesses (SMBs)?

Yes, ServiceNow SAM is scalable and can be adapted to suit the needs of small and medium-sized businesses. It helps SMBs streamline software asset management, reduce costs, and maintain compliance, providing valuable insights without the complexity of larger enterprise solutions.

SERVICENOW ITAM - SAM + HAM Interview Questions

10 questions commonly asked in SERVICENOW ITAM - SAM + HAM interviews.

01 How does ServiceNow Software Asset Management streamline the process of license tracking and optimization?
02 Can you explain the key features of ServiceNow SAM that assist in compliance management and audit preparation?
03 What strategies would you implement to identify and address underutilized software licenses using ServiceNow SAM?
04 How does ServiceNow SAM support software lifecycle management, from procurement to retirement?
05 Discuss how ServiceNow SAM integrates with IT Service Management (ITSM) to enhance operational efficiency.
06 What are the primary steps involved in preparing compliance reports using ServiceNow SAM?
07 How would you use ServiceNow SAM to manage SaaS applications and optimize cloud-based software subscriptions?
08 Can you describe a scenario where ServiceNow SAM helped reduce software spending in a large enterprise?
09 How does ServiceNow SAM assist organizations during mergers and acquisitions to consolidate software assets effectively?
10 What metrics or KPIs would you track using ServiceNow SAM dashboards to measure the success of software asset management initiatives?